Product analytics
Revenue, orders, and margin for each product, with what it cost you taken off. The catalogue comes from your store, so the names in the report are the names you already use.
Everyday Tee
Merino Crew
Canvas Tote
Wool Scarf
Revenue and orders per line with cost of goods subtracted, so the product carrying your volume and the product carrying your profit are finally two different questions with two different answers.
Costs come off in the same order here as everywhere else, so nothing has to be reconciled by hand.
The grouping is a control, so a size that is quietly losing money is one click from the line that hides it.
Half of what arrives looking like a campaign failure turns out to be the catalogue. Reading the product report first is what tells the two apart before anybody touches a budget.
Connect your store
Shopify authorizes in a click and checkout tracking installs itself.
Pick a goal
The conversion you actually get paid for. Soran credits every touch that led to it.
Read your first report
Spend against the revenue it earned, on all ten attribution models.