> ## Documentation Index
> Fetch the complete documentation index at: https://soran.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Soran

> Tie ad spend to the revenue it actually produces.

Soran connects the money you spend on ads to the revenue it actually caused. It
takes events from your store, runs them through an attribution engine, and
answers the question behind most spend decisions: which channels, campaigns, and
paths are driving real conversions, and where is money going to waste.

It is built for two kinds of operator. In-house ecommerce and DTC teams running
acquisition for their own store, and performance agencies running the same work
across many client stores at once.

## Start here

Connecting a store and reading your first attributed report takes four steps.

> **[Create a property](/docs/get-started/create-a-property)**
>
> Set up the container that holds one store's data.

> **[Connect your store](/docs/get-started/connect-your-store)**
>
> Link Shopify for orders, products, and customers.

> **[Install the tracker](/docs/get-started/install-the-tracker)**
>
> Paste the snippet on any non-Shopify site.

> **[Your first report](/docs/get-started/your-first-report)**
>
> Read what the numbers are telling you.


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